Attendees are looking for more than simply a standard conference agenda. They are becoming more accustomed to having experiences tailored to their individual interests. As a result, meeting planners must think beyond the event's execution and examine the event-goers’ experience at every stage. In this article, we at HIT+RUN will discuss a few easy methods to personalize events in order to create a better event experience for your attendees.
Personalize Your Digital Event Application
An excellent app will keep guests engaged prior to, during, and following the event. By keeping event participants updated with up-to-date info, the app should assist the host company with nurturing its event community and promoting more participation. Comprehensive user customization should be possible with a bespoke application. Users should also be able to express themselves in an ideal event application. The Interact function in Guidebook, for instance, enables people to interact and connect with one another. Attendees may use the application's feed to share their ideas, sentiments, views, and queries.
Make Use of Artificial Intelligence
Several factors impact an attendee's plans to attend a particular session. Some event application platforms operate on the idea that future guest choices may often be anticipated based on past behaviors, interests, and activities. Planners may use pre-existing information and machine learning techniques to assist guests to identify programs relating to their interests by utilizing AI-powered recommendation engines. Some applications leverage real-time behavior data collected through wearable technology to present participants with tailored suggestions on which elements of the event to investigate next.
Make Sure That the Voice of Your Attendees Is Heard
Attendees are seeking items on the agenda that are relevant to them, therefore organizers should concentrate on making each person feel special by delivering personally rewarding experiences. Giving guests power over the event schedule is one method to figure out what they want and customize it for them. With real-time feedback tools, live polling applications make the process of crowdsourcing the event program simple. Planners may make rapid adjustments, adjust and improve events in the future to enhance the experience, and create a higher return on event expenditure by tapping into participant viewpoints.
Put Similar People Together
Generating persona "containers" that relate to different character traits at the event is one method that planners may make use of in order to better deliver tailored participant engagement. The ability to personalize experiences to individual attendee preferences, whether they are linked to foodservice, networking, or even off-site options, may be gained by categorizing the audience in this way. Organizers may build completely customized meeting itineraries that cater to every group by recognizing distinct personality traits based on pre-event participant research.
Get Creative and Cozy
Conventional event break rooms have been anything but inviting and provide little space for creativity. We recommend offering a lounge and restrooms for participants to make it feel like the place has been tailored just for them. Attendees may customize the space with movable furniture to meet their own needs. We also recommend polling participants prior to the event to see whether they would appreciate an unplugged area to recharge or refocus.
Have a Personalized Event With Live Screen Printing From HIT+RUN
Make your event a personalized one by letting the event participants try printing their own pieces of wearable art with our on-site screen printing process. Contact us for more information!
