Whether you're attending your first-ever business conference or heading to your tenth, you likely have the same goal in mind: make the most of it! With so many great speakers and events happening simultaneously, it can be tough to decide when and where to prioritize. This guide will help you ensure that every bit of your next conference is memorable and worth the time and money you've invested in the experience so that you walk away with new knowledge, new contacts, and new ideas that will help grow your business.
Plan Early
You don't want to end up scrambling at 4 p.m. because you realize you forgot lunch or don't have any business cards on hand. Plan and make sure you pack everything you need. That way, when your boss asks how your conference was, all you have to say is that it was great! It also allows for extra time to network and socialize with other attendees. And bring backup supplies—what if one of your pens breaks? You always want to be prepared for anything! However, remember that business cards are not as popular as they once were; companies prefer e-mail addresses instead. Make sure that's in your contact information too!
Fresh and Eye-Catching Theme
Every year conferences run with a similar theme - usually around what is popular at that time, and there can be many dull posters. One of our top tips to make your next conference memorable is creating a unique, eye-catching, and fresh theme for your sign - it will make all the difference. Consider your topic and how you can illustrate it interestingly.
Get a Special Venue
Going to a conference is about networking, socializing, and getting inspired. However, if you find yourself stuck in a room that looks exactly like your office, it's not going to be all that memorable. Making your next conference unique means spending time at a place that inspires you. A landmark hotel or restaurant can do just that—and with access to those venues often comes special perks and service for attendees. From private rooms in popular bars to large rooms for after-conference get-togethers, there are many options out there for making your next conference memorable. So, make sure you plan ahead, so you don't miss out on these extra opportunities!
Captivating Speakers
A good conference includes speakers that are experienced in what they're speaking about. If you can get a speaker who is not only successful but has been in your exact situation, that's even better. While it might cost more to have someone like that speak at your event, it will be worth every penny. The goal of hiring a speaker is to make attendees think, I want to be just like them one day! A personable speaker who inspires others makes memories and builds relationships between themselves and those who attend their presentation.
Have Labels and Signs
Make sure your conference attendees know where to go and what's next. Don't wait until conference day to have signs printed. Test them out a week in advance so you can make any changes before your big day. And if there are last-minute changes, update your signs right away, so people aren't left looking at something outdated or confusing. The old saying goes, fail to plan, and you plan to fail. If you want your guests to remember their experience, don't leave them guessing when they're trying to navigate around your event space or schedule their time between sessions and meals.
